What makes an integrated communication strategy so critical for institutions? 54% of emails sent to students are being ignored, and in particular, 39% of those sent by advisors are ignored. This whitepaper outlines the communication challenges institutions are facing and how they can: 

1. Eliminate date-blind decision making 
2. Reduce duplication of work 
3. Utilize data to inform programming decisions
4. Incorporate mobile into an overall student strategy